Safaricom change M-Pesa logo for 7 days to honor Eliud Kipchoge ahead of his Ineos 1:59 challenge

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Safaricom change M-Pesa logo for 7 days to honor Eliud Kipchoge ahead of his Ineos 1:59 challenge/COURTESY NAIROBI, Kenya, Oct 9 – Safaricom has today announced a raft of measures to support Eliud Kipchoge in his challenge to become the first ever athlete to run a full marathon in under 2 hours. This includes a partnership with Kipchoge that will see the world-renowned athlete become M-PESA’s brand ambassador, where he will champion the service’s capability of empowering Kenyans to send and receive money both in the country and across the...

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